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They say that you never get a second chance to make a first impression. For women in particular, their skin, hair and nails are the essential elements of a beautiful outer appearance. Being aware of one’s beauty is a huge confidence booster — but it can be much more than that. In many jobs, well-tended hands and nails are a must have.

It’s always incredibly gratifying to know that our research and development efforts are being recognized by our customers, the industries we serve and, finally, even the end users of products containing our ingredients. It’s a great pleasure to relay any positive news to the teams responsible for all the hard work and the brilliant minds that, seemingly on a daily basis, create new ideas, nurture novel concepts into existence and provide the ongoing drive and determination that enables GELITA to address the health and well-being issues of the global population and make our planet a better place to live.

Keen to promote a creative environment and develop ideas, GELITA has implemented a culture of integral innovation that enables every one of its 2500 employees to contribute to the company’s success. Continuous development in every business area is GELITA’s driving force and a key element of such success. Why? Because every innovation starts with just one thought. Or sometimes just a coincidence…

As soon as a product is labeled as "vegetarian" or "vegan," consumers immediately get the impression that there’s something inherently good or natural about it, or that it’s somehow better for their health. However, the recent discussions about vegetarian meat substitutes have shown that this is not necessarily true. Such is the case for HPMC hard capsules. They’re vegan, made from cellulose fiber and therefore regarded as natural. The use of HPMC hard capsules is not just a bonus for vegetarians and vegans, it's also great news for the many consumers who avoid animal products — as long as there’s no perceived disadvantages compared with the animal-based original.

Sports and wellness products are in greater demand today than ever before. People want to do something for themselves, taking care of their health and wellbeing, and looking after their appearance. That’s why products focusing on sports nutrition, beauty-from-within, and healthy ageing are most in demand. At this year’s Hi and Ni (booth 8E41) in Frankfurt, GELITA offers customized and functional solutions to help manufacturers make the most of current trends.

Food companies strive to produce high-quality and safe foods. These are laudable aspirations and the cornerstones of business success. Yet, there’s another element of quality in the food industry that’s becoming increasingly important to consumers: responsibility and a commitment to ethical values.