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From Gen Z and Millennials to Generation X and Baby Boomers – every generation has its own reasons for wanting to remain fit and physically active for as long as possible. That’s why we conducted a qualitative evaluation and asked people of all ages in Germany, Great Britain and the US about their fitness goals and motivation. Additionally, we discussed how sports nutrition products in combination with physical activity can help them achieve their targets.

We have just published our eighth Sustainability Report, detailing our progress in 2022 and our future commitments to the environment and our employees, customers, and suppliers.

As one of the world’s leading manufacturers of pure, natural collagen proteins and gelatin products, we take our ESG (environmental, social, and governance) responsibilities very seriously. GELITA’s core business is intrinsically based on the principle of the circular economy, because we refine by-products from the food industry to create valuable ingredients for many new applications.

By preventing troublesome crosslinking, breakthrough gelatin technology is enabling pharmaceutical and supplement manufacturers to guarantee the stability of softgels destined for the Asia-Pacific market.

Softgel capsules are set for rapid growth in the next five years, with Asia-Pacific leading the way. The region’s softgel market is projected to expand by 6.6% year on year between now and 2027, and for countries such as India and China, even stronger growth is forecast¹.

VERISOL® is more than an ingredient, it is a game changer, says Lara Niemann, Category Management Beauty, GELITA.

I first heard the term ‘beauty from within’ in association with food and supplements about 20 years ago. But things were very different then. It was nothing like the vibrant category that it is today.

The Covid-19 pandemic generated huge interest in surface cleaners that kill viruses and bacteria. However, many existing types are not effective for much more than 30 minutes. In public spaces, which might only be sanitized once a day, this could pose a health risk.

Fortified gummies have been one of the biggest success stories to come out of the supplement industry in recent years. What started as a candy-like carrier for kids’ vitamins has expanded to become the format of choice for a variety of active nutritional ingredients, and consumers of all ages are warming to its soft and chewy attributes.