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Bars seem to be popular with everyone. Whether it’s a chocolate cereal bar for children or a protein bar for the more sports-oriented, there are countless possibilities for manufacturers to create special bar varieties.

Taste will always be king; but, for the ever-increasing numbers of on-the-go consumers, convenience is critical. As a result, the global market for protein and energy bars is booming. Euromonitor data suggests that, between now and 2024, the category will expand at a compound annual growth rate (CAGR) of 7%. At the same time, the cereal bar market is also expected to follow a similar trend with a CAGR of 3% during the same forecast period.

Malaika Mihambo had been competing and succeeding in school and youth long jump events from an early age. After taking part in and winning the U20 and U23 European Championships, she transitioned seamlessly into the adult arena. But, at the age of 20, she started to experience minor injuries that interfered with her sporting aspirations. “She’d struggled with her diet for some time,” observes her coach, Ralf Weber, “so I suggested working with a nutritionist to try different forms of supplementation and protein preparations.” The hoped-for success was not, however, forthcoming. At the beginning of 2016, Malaika suffered from problems with the patellar tendons in both knees. Yet, after months of conservative therapy and cross training, Malaika qualified for the Olympic Games in Rio de Janeiro. There, with a personal best jump of 6.95 m, she landed in fourth place.

A growing number of scientific studies confirm that collagen peptides can stimulate the body’s own collagen production and help to keep our connective tissues healthy. Proven to be safe and effective, GELITA Bioactive Collagen Peptides^® can be incorporated into a wide range of applications, from bars and fortified gummies to capsules and beverages.

The snack is back! Not that it ever went away – but, owing to their busy lives, more and more people are relying on snacks and on-the-go meal replacements instead of eating at home. At the same time, with many people forced to stay indoors during the coronavirus lockdown, trips to the kitchen in search of tasty treats are on the rise. And although a wide range of fast food options exist for snackers, many are looking for healthier alternatives.

Fish collagens have been attracting the attention of manufacturers for some time now. And with good cause: they make it possible for suppliers to meet the needs of niche groups, who — for dietary, ethical or religious reasons – want or have to avoid meat. At the same time, though, there has been some criticism to suggest that these kinds of peptides do not deliver the desired benefits they promise.